In 2010, armed with a BA in Arabic language, 24-year old Saudi graphic designer, Lina Amer launched herself into the world of graphic design. “I entered the world of arts when I was 15 years old, but my real work started in 2010, when my taste in art started to thrive,” said Lina Amer whose ideas overflow with Arabic typography and iconic Arab creatives from singers to writers.

Where do you get your inspiration from?
I believe in the quote that says: “Artists see what others don’t.” And I believe that inspiration comes from everything; such as the beauty of nature, pictures, novels, music, movies, and conversations with friends.

Which artists do you look up to?

I’m more attracted to Arab artists such as: Ahmed Mater from Saudi Arabia, Eyad ALKadhi from Iraq, the calligrapher Wissam Shawkat, and others.

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What do you like to convey in your artwork?
That our identity -the Arabic identity- is beautiful. I convey this message by using Arabic calligraphy either with a verse from the Quran, or a saying by the Prophet Mohammed -peace be upon him- or with an Arabic poem.

What’s your process to complete an artwork?
All my work is digital; through photoshop and illustrator. But I try my best to show few touches of handwork like water color, and I use old paper as backgrounds.

What do you feel is your greatest accomplishment so far?
That I can express myself and my feelings through art and colors. In addition, I recently entered the world of designing book covers; where I am combining my love of reading and designing together, so I’m proud of that.

What are the difficulties that you face in your field of work in Saudi and the region in general?
Maybe, that my society still doesn’t feel the importance of graphic design, even though it is part of our daily lives and it is all around us.

What’s your advice for beginners in this field?
Express your own ideas in your own way. Don’t try to imitate others, that way your art will be more meaningful.

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